One day – after returning home from a not very fruitful networking event – I had a “eureka moment.” I realized that I just spent 3-hours (and $35 for launch) only to drown in a “sea of sameness” where everyone is trying to sell to everyone and I end up with a handful of […]
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Have you seen the movie Guilt Trip? It’s a funny comedy. And a great lesson in marketing and selling! If you haven’t watched it, here’s the gist of what it’s about. An young organic chemist turned inventor – Andy (played by Seth Rogen) – sets out on a cross country trip to pitch his organic […]
Continue readingLet’s do a quick Q&A today… One of my coaching program members, Terrie Marie, asked this in our private group the other day: Q: “How to attract the people I most want to work with the most using the right ‘attraction language’?” A: Words are like mirrors. Use language that speaks to where the people you want as clients are so […]
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This is part 2 continuing from yesterday’s quickie – How Two Questions and a Broom Started My Business [True Story] So I’m flipping through the channels late one night… On comes an infomercial; a guy with a squeaky voice is hawking some sort of plastic broom/mop gizmo… I stop to watch for a while… The […]
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I’ve never shared this before… When I started my consulting practice in 2000 it wasn’t focused on providing marketing training. I was getting “messages from the Universe” that that’s what I should be doing, but I was too stubborn (or stupid) to get it. It was the proverbial “can’t see the forest for the trees” […]
Continue readingWinning is not an accident… People who consistently create bigger wins in life and business have successful habits that set them apart. You see, I don’t consider myself to be the sharpest tool in the shed. (After all, I barely graduated from high-school!) ;) But I’m smart enough to seek and follow success models and […]
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The single biggest, non-renewable asset you have is your time. There are only three things you can do with it: waste it, sell it, or invest it. As an entrepreneur or a service professional, what you do with your time acutely impacts how much money you can make. If this year you want to make […]
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It shocks people, but it’s true… I have a coaching and consulting business that’s generating millions of dollars in sales and I don’t have a business card. Haven’t had one since 2006. I’ll tell you why in a moment. Even more importantly, I’ll tell you what I do (and what you should do) instead. But […]
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Facilitating the buying process can be very straightforward and fairly uncomplicated. Yet most professionals have no idea what it takes to guide a potential client through a decision making process. And it costs them a fortune in an unrealized income. This short tutorial will show you a simple five step process for getting more […]
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After I started my consulting business I made a startling realization; clients don’t just show up with their money in hand demanding that I take it. I realized I’ll have to actually sell my services and I was terrified. Despite the fact that I built a very successful business in a restaurant before, selling […]
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